Wired’s former editor-in-chief, Chris Anderson, explains the next step for his drone empire
Yesterday 3D Robotics raised $30 million to power phase three. “We created the community, then the product, and the question was, What’s it good for?” says Anderson, the former editor-in-chief of Wired. “What comes next is the platform, the software that makes drones useful to people in the real world. We want a farmer to be able to buy this drone, set it up on his property, and with the push of a button on his smartphone, have it fly around scanning his crops to let him know exactly where he needs to add more water or pesticide.” 3D Robotics recently introduced the Iris, the company’s first ready-to-fly, fully autonomous quadcopter capable of recording high-definition aerial video with a price tag below $1,000.